Pêche


PROJECT
Pêche

AWARDS
Creativity International

TEAM
Laura Capps Designer
Savannah Colbert Designer
Elle Oser Designer

GOAL

Designed a new look for L’Occitane! Meet Pêche, French for peach, is a fresh approach for the existing brand, targeting a younger audience while continuing the brand's legacy with natural ingredients from Provence. The clean design reassures the user that these products are simple and effective, leaving women feeling fresh and peachy keen.*

*Designed in 48 hours